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Posts in Spotlight analysis

Studio Ghibli and Gen Z: A digital (and cultural) renaissance?

Apr 9, 2025 3:35:05 PM
| 6 min read
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Spotlight analysis

Sonny Angel, he WILL bring you happiness: How Sonny Angels become so popular

Mar 11, 2025 9:16:28 AM
11 min read
Spotlight analysis

How smart brands use empathy marketing: 5 Valentine’s Day campaigns that got it right

Feb 5, 2025 8:03:13 AM
12 min read
Audience intelligence

If you're going to pay 7 Million, you'd better have the right Super Bowl ad strategy

Jan 20, 2025 11:16:07 AM
10 min read
Spotlight analysis

Do one thing, and do it well: How Spotify, Gucci, Fenty, and Tesla thrived on social media by doing one thing exceptionally well

Nov 5, 2024 9:32:21 AM
8 min read
Spotlight analysis

Scandal sells: when you should stay or leave an influencer as a brand

Oct 8, 2024 12:00:19 PM
12 min read
Spotlight analysis

Could Fantasy save streaming downturns and churn?

Sep 10, 2024 8:15:00 AM
10 min read
Spotlight analysis

How did tennis get so hot? A data-driven analysis of its surging popularity

Aug 1, 2024 10:32:40 AM
12 min read
Spotlight analysis

Going for gold - Brands with the strongest chance of winning at this year’s Olympics

Jul 3, 2024 1:21:14 PM
10 min read
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